About us

We’re introducing a new standard of documentation.

Our mission is to significantly reduce uncertainty around physical assets by making them accessible, understandable, and shareable without requiring decision-makers to be on site.

By bringing the asset to everyone involved, Pre-Loss creates a shared, objective reference that minimizes assumptions and helps complex matters move toward resolution faster.

WHY CHOOSE PRE-LOSS

Singular Focus

The model is the product, not a byproduct. While adjacent firms capture 3D data as part of a broader offering, we are singularly focused on producing pristine, asset-centric models. That focus ensures unmatched detail, accuracy, and utility.

Level of Detail

We produce models at a level of detail others simply don’t prioritize. Every dimension, condition, material, and spatial relationship is documented completely because we know that the overlooked details often become the most critical ones.

Collaborative by Design

We don’t replace the experts, we extend their reach. Adjusters, attorneys, engineers, and inspectors work from the same objective model and apply their own expertise to accurate, shared documentation rather than competing interpretations.

Founded by professionals with decades of experience working alongside engineers, attorneys, carriers, and property owners.

MEET JOHN PETERSON

MEET TIM MOLONY

MEET CHUCK MORRIS

John Peterson

John Peterson is CEO and Co-Founder of Pre-Loss. A U.S. Marine Corps veteran with a background spanning construction, property claims, and large-scale building investigations, John brings a practical, field-driven perspective to the company's mission. He is passionate about helping stakeholders better understand physical assets through reality capture, digital twins, and geospatial technologies that improve clarity, collaboration, and decision-making. His experience in both the built environment and property risk sectors helps clients turn objective asset intelligence into actionable insights.

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Tim Molony

Tim Molony is Co-Founder and Chief Strategy Officer of Pre-Loss. His work focuses on helping stakeholders access a clearer understanding of physical assets through digital twins, geospatial data, and reality capture technologies. Combining decades of property and casualty insurance experience with emerging technology, Tim is passionate about reducing ambiguity, improving collaboration, and creating a shared source of truth for property-related decisions.

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Chuck Morris

Chuck Morris is COO and Co-Founder of Pre-Loss. He is responsible for aligning people, processes, and technology to support the company's growth and ensure consistent delivery for clients. Chuck focuses on turning strategy into execution, helping Pre-Loss scale while maintaining the quality, responsiveness, and attention to detail that clients expect. His leadership helps ensure that every engagement is supported by efficient workflows, strong communication, and a commitment to operational excellence.

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Pre-Loss consistently delivers some of the most comprehensive and easy-to-understand digital property models in the industry. Their technology, combined with extensive claims expertise, helps bridge the gap between technical analysis and clear communication. I confidently recommend Pre-Loss to anyone seeking a thorough and professional assessment of property conditions.

Jennifer Sheppard, P.E.Associate Partner, Forensics DivisionStructurology Consutling Structural Engineers

WHY CHOOSE PRE-LOSS